Introduction to Business Administration

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Course Description

This course provides students with an introduction to the Canadian business environment, business issues and functions, and the major forces at work in the global economy. It provides students with a perspective of business firms as integrated organizations composed of a number of specialized functions.

In This Course You Will:

Learn about the functional areas of business
See how these areas fit together
Explore critical issues affecting businesses
Discuss majors and career options

Course Content

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Lesson 0: Course Outline

Lesson 1: Overview of Course and Basic Business Concepts 2 Topics

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Topic 1.1: Overview of Course

Topic 1.2: Basic Business Concepts

Lesson 2: Introduction to Economic Concepts 14 Topics

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2.3.1: Measuring World Economic Goals

2.4.3: Micro and Macro Economics

2.4.2: The National Debt

2.4.1: Monetary and Fiscal Policy

2.4: Government’s Role in Managing the Economy Learning Objectives

2.3.2 Economic Indicators

2.3 Measuring the Health of the Economy

2.2: Competition

2.2.1: Perfect Competition and Supply and Demand

2.2.3 Oligopoly

2.2.2 Monopolistic Competition (Duplicate)

2.2.4: Monopoly

2.1: Basic Economics

2.1.1: Basics of Economics

Lesson 3: Entrepreneurship—Starting a Business 8 Topics

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3. Entrepreneurship—Starting a Business

3.1: What Is an Entrepreneur

3.2: The Importance of Small Businesses to the Economy

3.3: Advantages and Disadvantages of Business Ownership

3.4: Starting a Business

3.5: The Business Plan

3.5.1: Business Plan (Continue)

3.6: How to Succeed in Managing a Business

Lesson 4: Entrepreneurship—Small Businesses 1 Topic

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4. Entrepreneurship—Small Businesses

Lesson 5: Selecting a Form of Business Ownership, Mergers and Acquisitions 25 Topics

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5.1 Learning Objectives

5.2 Factors to Consider

5.2.1 Forms of Business Organization

5.3: Sole Proprietorship

5.3.1: Characteristics of Sole Proprietorships

5.3.2: Advantages of Sole Proprietorship

5.3.3: Disadvantages of Sole Proprietorship

5.3.4: Sole Proprietorship and Unlimited Liability

5.4: Partnership

5.4.1: Characteristics of General Partnerships

5.4.2: Characteristics of Unlimited Partnerships

5.4.3: Partnership Agreement

5.4.4: Advantages and Disadvantage of a General Partnership

5.4.5: Limited Partnership

5.5: Corporation

5.5.1: Characteristics of Shareholders & Board of Directors

5.5.2: Advantage & Disadvantage of Corporation

5.5.3: Privately-Held Corporation

5.6: Other Types of Business Ownership

5.6.1: S-Corporation

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Lesson 6: Business Ethics 9 Topics

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6.1 Misgoverning Corporations: An Overview

6.2 Business Ethics and Corporate Social Responsibility

6.2.1: When Is an Organization Behaving Ethically?

6.2.2: Employee Attitudes In Unethical Companies

6.2.3: Why Study Ethics?

6.3: The Individual Approach to Ethics

6.3.1: Ethical Challenges

6.3.2: Ethical Dilemma

6.4: Identifying Ethical Issues

Lesson 7: Social Responsibility 9 Topics

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7.1: The Organizational Approach to Ethics

7.1.1: Ethical Leadership

7.2: Corporate Social Responsibility

7.2.1: Social Responsibility and Stakeholders

7.2.2: Building Diverse Workforces

7.3: Environmentalism

7.3.1: Polluting Our Water, Land and Air

7.3.2: Global Warming and Climate Change

7.4: Stages of Corporate Responsibility

Lesson 8: Managing for Business Success and Development of a Strategic Plan 9 Topics

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8.1: What Do Managers Do?

8.1.1: Functions of Management

8.2.1: SWOT Analysis

8.2.2: Types Of Plans

8.3: Organizing

8.3.1: Job Specialization and Departmentalism

8.3.2: Organization Chart (Who Reports to Whom)

8.3.3: Lines Of Authority

Lesson 9: Managing and Directing for Business Success 4 Topics

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9.1.1: Leadership Style

9.2: Controlling

9.3: Managerial and Problem Solving Skills

Lesson 10: Recruiting, Motivating, and Keeping Quality Employees 6 Topics

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10.1: Human Resource (HR) Management

10.2: Developing Employees

10.3: Motivating Employees

10.4: What Makes a Great Place to Work

10.5: Pereformance Appraisal

10.6: Labor Union

Lesson 11: Product Design and Development, Industry Analysis 9 Topics

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11.1: What Is a Product?

11.2: Where Do Product Ideas Come From?

11.3: Identifying Business Opportunities

11.4: Identifying Industry Opportunities

11.5: Forecasting Demand

11.6: Breakeven Analysis

11.7: Product Development

11.7.1: Artificial Intelligence (AI) and Machine Learning

11.8: Protecting Your Idea

Lesson 12: Midterm

Lesson 13: Operations Management in Manufacturing and Service Industries 8 Topics

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13.1: Operations Management in Manufacturing

13.1.1: Production Planning Decisions

13.2: Facility Layout

13.3: Managing the Production Process in a Manufacturing Company

13.4: Graphical Tools: Gantt and PERT Charts

13.5: The Technology of Goods Production

13.6: Operations Management for Service Providers

13.7: Producing for Quality

Lesson 14: The Globalization of Business 3 Topics

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14.1: Why Globalization Should Be Important?

14.2: Why Do Nations Trade?

14.3: Opportunities in International Business

Lesson 15: The Global Environment 3 Topics

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15.1: Global Business Environment

15.2: Trade Controls

15.3: Reducing International Trade Barriers

Lesson 16: Marketing: Product, Price, Promotion, Place 7 Topics

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16.1: What Is Marketing?

16.2: The Marketing Concept

16.3: Marketing Strategy

16.4: The Marketing Mix

16.5: Pricing a Product

16.6: Placing a Product

16.7: Promoting a Product

Lesson 17: Interacting with Your Customers 4 Topics

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17.1: Interacting with Your Customers

17.2: The Product Life Cycle

17.3: The Marketing Environment

17.4: Career in Marketing

Lesson 18: Internet-Connected Devices and the Internet of Things 5 Topics

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18.3: Placement

18.4: Promotion

18.5: Big Data and Privacy

Lesson 19: The Role of Accounting in Business, Cash-Basis Accounting 5 Topics

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19.1: The Role of Accounting

19.2: Understanding Financial Statements

19.3: Accrual Accounting

19.4: Financial Statement Analysis

19.5: The Profession: Ethics and Opportunities

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