Digital Marketing Diploma
Digital Marketing Diploma
The Digital Marketing program prepares students for a career path in today's fast-paced and highly competitive business environment. Students will gain a basic conceptual framework for digital marketing, its different strategies, and tools. They will develop essential skills for doing core digital marketing functions like developing optimised websites, creating engaging content, setting up marketing campaigns over social media and different search engines. They will also learn techniques to attract maximum organic traffic online, set up and maintain e-Commerce Platforms for Businesses, and handle Customer Relationship Management (CRM) Software. All the students in this program will be taught through theory classes and intensive hands-on training over various platforms of social media, search engines, marketing analytics, and CRM.
Career Choices
Graduates from our Digital and Social Media Marketing Diploma program will be prepared for career opportunities for a job and as a freelancer as
- Digital Marketing Coordinator
- Digital Marketing Specialist
- Social Media Marketing Specialist
- Online Marketing Specialist
- E-Business Coordinator
- Content Developer
- Social Media Coordinator
Program Learning Outcomes
As a graduate, you will be prepared to demonstrate the ability to:
- Develop and Execute Digital Marketing Plans as per different business objectives.
- Create and promote different forms of engaging content for digital advertisements.
- Execute marketing campaign using social media marketing tools and search engine marketing tools with automation.
- Develop and execute Email Marketing and affiliate marketing plan as per business objectives.
- Develop and execute Search Engine Optimization strategies to increase organic traffic on targeted website/webpages
Who should apply for the Digital Marketing Diploma?
The Digital and Social Media Marketing diploma program is right for you if you:
- Have completed high school or higher education.
- Have strong analytical skills and creative ideas for presentation.
- Want to pursue a multi-faceted career in Digital Marketing and E-Commerce
Program Highlights
- Program Duration: 67 weeks.
- 14 courses
- 1440 hours
- 240 hours of practicum experience
- This course prepares you for one of the fastest-growing industries in Canada.
- Evening and Weekend classes available
- Blended learning available.
Graduation Requirements
- Successful completion of 98 credits
- CGPA of 3.0 or higher